As has been seen countless times throughout the past few decades, many former child stars have failed to live up to the high standard that they had performed at when they were young.
For Brandon “Scoop B” Robinson, the bar that he had set as a 12-year old has only continued to rise as he has moved in to his adult life. Now hosting his own radio show on CBS Sports known as “Brown and Scoop”, Robinson has managed to turn the momentum he garnered in his youth into a full-time career.
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After being selected to be a personality on a radio show, Robinson began to stand out amongst his peers and eventually caught the eye of the New Jersey Nets, who were in the midst of a bit of a rebranding with John Calipari taking over as head coach.
The Nets wanted to shake things up in terms of their public relations and chose to start a show known as “Nets Slammin’ Planet”, but before they could get it off of the ground they needed a host.
The name at the top of the team’s list was Robinson, then 12-years old. As Robinson tells Nothin’ But Nets, this opportunity was one that he could only have dreamed of.
“The person that I interviewed was Keith Van Horn and I was able to see guys like Stephen A. Smith and Chris Broussard each covering their beats. It allowed me to see the bigger picture in terms of what I wanted to do, but overall it was just really fun,” Robinson said.
While it was a brief glimpse into the career that he would eventually pursue, Robinson moved on from the show after two years and returned to the normalcy of every day life as a high school student.
Studying at prestigious Don Bosco Prep which was home to many elite-level athletes, Robinson was able to further practice his craft in an opportune environment.
“Many of my classmates went on to be Division 1 athletes, so I spent time learning how to navigate within locker rooms and how to communicate with athletes. Along with that aspect, I started announcing basketball games and it was something that I really enjoyed.”
After graduating from high school and continuing his education at Eastern University, Robinson went on to receive his Master’s from Hofstra University. While he had an early start to his media career, opportunities weren’t leaping out for him even with the extensive education that he had gathered.
With this fact in mind, Robinson decided to give back to those in his community by sharing the knowledge that he had gained over his years in college.
“When I first got out of college, no one was checking for me so one of the first things that I did was become a media instructor for the Upward Bound Program in Newark, New Jersey. It gives first generation college students access to pre-college education while they’re in high school to see what college is like, all while giving them college credit.”
While he was still young at the time of taking this position, Robinson considered it his duty to help kids in the community on their way to achieving their dreams.
“As I was coming up, I was thankful that people took the time out for me, but not everybody takes that time for other people. The program gave me the opportunity to impart the wisdom that I had gained and help elevate some of the kids that were interested in journalism.”
After spending time as a staff writer at Source Magazine, Robinson accepted a job at CBS Sports Radio. The position he was in was a far cry from where he had been while he was in middle school, but it allowed him room for upward mobility within a large organization.
“You have to be an apprentice before you can be a master. When I got out of school, I was basically starting at the bottom once again. I was a booking agent for some shows on CBS Sports Radio. CBS had reached out to me before the NBA Draft and they needed content, so that opened the door for me to contribute in a different way and they loved what they saw.”
From there, Robinson was back on the way to the top of the ladder.
“Jake Brown is a Digital Content Manager and he pitched doing a show with me. With what I had done with the draft content and the chemistry that we had between us, CBS Sports accepted the idea and thus began Brown and Scoop.”
Now back in the spotlight that he had once claimed, Robinson is planning to continue on the path that has led him thus far. He’s by no means limiting himself, but he is fully content with where he is at right now.
“I wake up every morning loving what I’m doing; I get paid to talk about sports. To be young and doing what I’m doing, the sky is the limit as long as I stay consistent. I’m not chasing anything though, good things will come to you as long as you just stay consistent.”
Now 18 years removed from the appearances with the Nets, Robinson has established himself as a major player in the world of sports media. With ‘Brown and Scoop’ and ‘Scoop B Radio’, Robinson has taken the ball and ran with it.
“The Nets organization gave me an opportunity that many would have seen as a cute job for a kid, but I ran with that opportunity and that’s the message that will be my legacy. In whatever it is that you do, you need to follow your dreams, take whatever opportunity is given to you and make something of it.”