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Brooklyn Nets: 3 reasons Kevin Durant should come to Brooklyn next summer

By Phil Watson

OAKLAND, CA - MARCH 06: Kevin Durant #35 of the Golden State Warriors looks to pass over the top of Rondae Hollis-Jefferson #24 of the Brooklyn Nets during an NBA basketball game at ORACLE Arena on March 6, 2018 in Oakland, California. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Thearon W. Henderson/Getty Images)
OAKLAND, CA - MARCH 06: Kevin Durant #35 of the Golden State Warriors looks to pass over the top of Rondae Hollis-Jefferson #24 of the Brooklyn Nets during an NBA basketball game at ORACLE Arena on March 6, 2018 in Oakland, California. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Thearon W. Henderson/Getty Images) /
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Brooklyn Nets
SEATTLE, WA – OCTOBER 5: Kevin Durant #35 of the Golden State Warriors wears Shawn Kemp #40 during the pre-game against the Sacramento Kings during a pre-season game on October 5, 2018 at KeyArena in Seattle, Washington. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, user is consenting to the terms and conditions of Getty Images License Agreement. Mandatory Copyright Notice: Copyright 2018 NBAE (Photo by Noah Graham/NBAE via Getty Images) /

1. Coming to Brooklyn gets Kevin Durant in the media mecca

Kevin Durant is entering his 12th NBA season and he’s never played in one of the Association’s mega markets.

He’s plied his trade in Seattle, Oklahoma City and Oakland, Calif.

If Durant wants to increase his public profile during the back half of his career, Brooklyn would be a great place to do so.

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    • He’d have easy access to all that Madison Avenue offers from the standpoint of endorsement opportunities, while being able to avoid the madhouse that is actually living in Manhattan.

    Win-win.

    Durant is, according to Statista, the third-highest paid player in the NBA when salary and endorsements are combined, a total of $58 million in 2018. That trails LeBron James ($87.3 million) and his current Warriors teammate, Stephen Curry ($76.7 million).

    There is currently no player from either the Nets or New York Knicks in the top 10 on this list, which includes James Harden, Russell Westbrook, Damian Lillard, Blake Griffin, Giannis Antetokounmpo, Carmelo Anthony and Anthony Davis.

    A move to Brooklyn could ostensibly kick Durant’s endorsement marketability up a notch or two, perhaps allowing him to catch Curry and possibly rival James (unlikely, however, with James’ recent move to Los Angeles — the NBA’s other mega market).

    We live in the digital age, this is true. Players can become very marketable regardless of their physical location. But Durant could still stand to benefit from taking the old-school approach of getting to New York and letting the bright lights shine.